SUSTAINABLE WOMEN ENTREPRENEURSHIP AND NET ZERO TARGETS: LEVERAGING EMERGING TECHNOLOGIES
Main Article Content
Keywords
Net-Zero targets, Women Entrepreneurship, Emerging Technologies, Sustaina blegrowth, ARMA, empowerment, igital twins
Abstract
The global pursuit of achieving net zero emissions has created an important need for innovative solutions and entrepreneurial endeavours in addressing climate change. Women Entrepreneurs have increasingly emerged as influential change agents in this endeavour. Women-led start-ups are harnessing the potential of Digital Twins to enhance the efficiency of various processes across industries, thereby contributing to a more sustainable world. Women entrepreneurs have been at the forefront of developing Extended Reality (ER) solutions for environmentally conscious ventures wherein the use of Drones in meeting ecological challenges has endorsed the Net-Zero initiatives.
The study explores the intersection of women entrepreneurship and the adoption of cutting-edge technologies like Digital Twins, Extended Reality (ER), and Drones in the quest for Sustainability and Net-Zero targets. The study also shows the way Women's Empowerment has led to entrepreneurial initiatives toward Sustainability and Net-Zero emissions. The cross sectional research was performed in Magrahat, South 24 Parganas, West Bengal & all data were collected from primary surveys and different sources like govt reports, surveys, census reports, journals, district handbooks, etc. Based on the collected data, the role of women entrepreneurs towards sustainable Net-Zero targets was established using the ARMA (Auto Regressive Moving Average) Model. This study establishes the fact that women entrepreneurs have contributed substantially towards sustainable initiatives and net–zero targets leveraging technology in this Digital World.
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