CORPORATE SOCIAL RESPONSIBILITY IN THE BARS AND RESTAURANTS SECTOR: AN EMPIRICAL ANALYSIS IN SINCELEJO, COLOMBIA

Main Article Content

Santander José De La Ossa Guerra
Jhon Jairo Feria Diaz
Boris A. Medina Salgado

Keywords

GRI, sustainable development, corporate social responsibility, bars, restaurants

Abstract

Corporate Social Responsibility represents a pivotal paradigm shift at the intersection of free and regulated economies, challenging entrepreneurs to balance the economic and social functions of their enterprises. This study examines CSR practices of corporate social responsibility in bars and restaurants in the city of Sincelejo, utilizing the standards set by the Global Reporting Initiative (GRI) as a reference. The administrators of establishments that offer food and beverages to end-consumers in the city's four, five, and six strata were surveyed using a questionnaire. The results indicate that surveyed entrepreneurs tend to comply more with the Corporate Social Responsibility indicators established by the legal framework but show less commitment to indicators depending on their own social initiative and commitment.

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