UNVEILING THE PEDAGOGICAL IMPACT: A COMPARATIVE ANALYSIS OF MULTIMEDIA PRESENTATION TOOLS IN SHAPING STUDENTS' LEARNING ACHIEVEMENT
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Keywords
Multimedia presentation, Students’ learning, Prezi, PowerPoint
Abstract
Introduction: Recent studies have emphasized the significance of combining visual elements with textual content to optimize learning outcomes. Referred to as the interactive multimedia hypothesis, this principle accentuates the role of immersive audio-visual experiences in education. Initially revolutionizing content delivery, PowerPoint, introduced by Microsoft in 1990, paved the way for multimedia presentations. However, the advent of "Prezi" in 2009 introduced a novel approach to presentation software, potentially posing a challenge to PowerPoint's longstanding dominance.
Objective: This study aims to evaluate the effectiveness of PowerPoint and Prezi in facilitating learning through a series of assessments focusing on knowledge acquisition and retention.
Materials and Methods: This quantitative experimental study was conducted at Fatima Memorial College of Medicine and Dentistry in Lahore, involving 66 final-year BDS students who volunteered for participation.
Results: Analysis of the data from 66 participants revealed notable differences in mean scores between the PowerPoint and Prezi groups in both knowledge acquisition and retention tests. The Prezi group consistently outperformed the PowerPoint group in both immediate knowledge acquisition and long-term retention assessments.
Conclusion: The findings indicate a statistically significant advantage of Prezi over PowerPoint in facilitating learning acquisition and retention. These results underscore the potential of Prezi as a more effective instructional tool for multimedia presentations.
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Fahad Sarfraz
Associate Professor, Medical Education Department, School of Health Professions Education (SHaPE), CMH Lahore Medical College & Institute of Dentistry
Ayesha Zubair
Assistant Professor, Department of Biochemistry, CMH Lahore Medical College & Institute of Dentistry
Farrukh Sarfraz
Director Medical Education/Associate Professor Medical Education, Department of Medical Education, Sahara Medical College, The Sahara University Narowal
Muhammad Saif Ullah Sial
Associate Professor, Department of Medical Education, Mohi-ud-Din Islamic Medical College Mirpur Azad Kashmir
Qasim Saleem
Assistant Professor, Department of Dental Education, Bakhtawar Ameen Medical and Dental College, Multan
Rizwan Zafar Ahmad
Head of Department Medical Unit 2, Professor Department of Medicine, Akhtar Saeed Medical and Dental College/Farooq Hospital Lahore